Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?
Our parents through the Cooperativa Flor de Pino RL, which are associated, created and recorded "Café Jordan." The cooperative purchased a piece of equipment to process and package the coffee. The product has been in demand at the local level, however Cooperative has stopped producing due to lack of working capital. Our parents can not add value to coffee and we need a young job promoting local development sostenibley improve the family economy.
Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?
The award will help us to diversify the product offer as well packaged coffee processing under the trademark "Café The Jordan", a service of cafeteria specials barista managed by young and employing young sons and daughters of farmers. The award will allow us to reactivate the processing of coffee and have working capital and invest in Good Agricultural Practices in the plots of coffee from our parents. In the city there is a coffee shop that offers these products and services to the population, although it is a city with a growing religious tourism because of the cause of beatification of Father Andrea D'Odorico. The award will promote a sustainable future activity.
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered
At the University we have participated in various fairs youth entrepreneurship. However, is is the first time we choose a feasible idea based on an identified need in our town.
Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?