Audience: Who have you identified as your customer/recipient groups and do these groups value your solution for different reasons? How do you engage different customer/recipient groups to deliver your solution?
We found that they are an increased number of smartphones users, in ages 35-55, and they have a big problem with expired medicines. Therefore, we set this age group as our target group. Alongside, young people (18-35 years), which are the most users of smartphones, are our target-challenge. For this purpose, we intend to making agreements with big stores to gather medicines from customers and in return give them discount coupons for their markets.
Scaling the solution: How would the prize money and publicity help you to achieve your objectives over the next two years?
We are searching for 25,000 euro funding for:
• Development of main application in cloud computing technology 7000 1-3Months
• Development of «premium» application 3500 11-12Months
• Constant operation and technical support of both applications 2500 Over 2years
• “Research and development” 2000 (demo, beta) 1st Year
For the above we received offer by ExcIT company
• Promotion (average offer by advertising agencies) 4000 5-6 and 13-14 Months
• Expand My Pharmacy in foreign countries. 6000 2nd Year
Since ChangeMakers competition focuses to connect the youth innovation with social entrepreneurship, we think that is the right opportunity to overcome the school level. So, we want make it known to more users and get more feedback.
Experience: Please provide examples of any previous entrepreneurial initiatives you have pioneered
The primary idea of My Pharmacy is “Food Expiration Reminder” which came up in our INTER.E.S.T competition participation. Finishing their purchase, users will take a qrcode shot in receipt. Then all food will enter in app and will be notified for its expiration. I participated, in “Hello Tommorow Challenge” with Electometer; A smart service involving the Electrometer device and smartphone in order to track the electricity usage and cut down bills
Are you are eligible to attend the Accelerator event in Cambridge and subsequent events in London, UK in January, 2015?