Jason Clay


Jason Clay's picture
Name: Jason Clay
Organization: WWF
Title: SVP for Market Transformation
Dr. Jason Clay is WWF-US’s SVP for Market Transformation. Manager of WWF’s private sector advisory board, Clay is the architect of the WWF’s private sector engagement strategy for commodities and supply chain management issues. He is a thought leader in the NGO community about global trends, supply chain management issues, partnering and convening multi-stakeholder groups to work together on pre-competitive issues. Clay is a globally recognized expert on certification and food production. He created one of the world’s first ecolabels, and helped develop standards for more than a dozen commodities through multi-stakeholder processes that reduce the impacts of production. Over the course of his career, Clay has run a family farm, taught at Harvard and Yale, worked for the US Department of Agriculture, helped create hundreds of products such as Rainforest Crunch with Ben & Jerry’s, and spent more than 30 years working with environmental and human rights organizations. Clay studied at Harvard and the LSE and received his Ph.D. in Anthropology at Cornell University. He founded the award winning Cultural Survival Quarterly and is the author of more than 300 articles and 15 books. In addition to his WWF role, Clay is the first ever Food and Agriculture Fellow of the National Geographic Society.