goods from the 'hood: Urban-Ag Micro Enterprise

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goods from the 'hood: Urban-Ag Micro Enterprise

Organization type: 
Project Stage:
$1,000 - $10,000
Project Summary
Elevator Pitch

Concise Summary: Help us pitch this solution! Provide an explanation within 3-4 short sentences.

A 6 week work-study summer program for high school juniors and seniors from inner city Philadelphia to work with several volunteer business experts on an urban farm to create and package value added products from farm grown ingredients.

About Project

Problem: What problem is this project trying to address?

Inner City Youth high school students need job skills, they need mentors, they need to spend time outside, they need to eat well, and they need to have meaningful connections with each other and the business commuinity.

Solution: What is the proposed solution? Please be specific!

What is unique is that inner city teens will have a chance to work on the property of an urban arboretum with urban farmers and a food business experts to learn all the steps to create an artisan product. They will help pick produce, process it, package and label it. They will create signs and make sales calls and set up displays. What is innovative is that we don't want to just get a job this summer we want to learn how to make our own jobs. We think we can make a program that can continue through the school year and beyond..
Impact: How does it Work

Example: Walk us through a specific example(s) of how this solution makes a difference; include its primary activities.

Our venture helps society mainly by creating opportunities for city based high school students to do something productive with their time in the summer. Participants will also be helping an urban farm be more successful because they can earn more money with value-added products. The more urban farms that can support themselves the nicer our city will be. All the teens that participate in the work study will get job experience and skills that they can use for their future. The general public gets to enjoy locally produced delicious goods from the 'hood.

Marketplace: Who else is addressing the problem outlined here? How does the proposed project differ from these approaches?

To get an opportunity to learn enough to create a successful small business with other teens this summer, To have the resources to do a small "start-up" business. To earn some money and some skills. We have the adult support, a facility to work in on an urban farm, and several places we have already identified interested in buying what we make. Our adult sponsor is going to help interview participants and is going to have an outline of expectations for us all to agree to ahead of time.

Founding Story

This program will be successful if everyone participates and learns some small business skills. Ideally at least two products will be produced, packaged, labeled, priced and sold, and we will have a formal evaluation of the process. We will be learning the ins and outs of what can go right and what can go wrong, so even if some of our initial ideas aren't good, we will be learning. If 6 of us have this opportunity, even if our products aren't super successful, we will have learned something useful so our next product ideas will be better.