Does the applicant organization have experience managing projects co-financed by international organizations? Please describe below
We have never realized co-financing.
How will your project address this problem?
CJL is located in one of the most important regions of the whole Amazon in terms of biodiversity. According to the PROBIO, this is an area of “extreme relevance for the conservation of the biodiversity”. Nevertheless, CJL is also close to the Arco do Desmatamento, an area of great conflicts between development and environmental conservation. In only two generations, 600.000 km2 of the Amazon were deforested (an area 2,4 times larger than the state of São Paulo). In general, the cycle begins with the opening of new areas for logging, then forests areas are burnt, and grass is introduced into the soil for creating pasture. Currently, cattle farms represent over 60% of the agricultural areas inside the Amazon.
In this context, CJL works as a model for protecting local biodiversity. By the creation of the RPPNs, CJL preserver – currently – 12,000 acres of primary forest, a area 7 times larger than Fernando de Noronha. This initiative is sustained by the concept of responsible tourism. This concept has been applied in this region and created a new tourism destination in Brazil.
Because of research actions inside the RPPNs, CJL – with FEC – generated an important base of scientific knowledge in a region that was little explored by science till then, which includes research on birds, mammals, fishes, heperto-fauna, flora, water, carbon, among many others. This knowledge, together the success for its tourism destination, influenced the state government to create the PEC at CJL’s RPPNs’ surroundings; a UC of extreme relevance in Amazon.
Nevertheless, CJL also realize many social actions in this region by FEC means, especially at PEC surroundings, with the goal of make the quality of life of the local communities better. Among the initiatives, the highlight goes to projects for environmental education determined “Escola da Amazônia” (a reference for environmental education and the winner of United Kingdom Whitley on 2007), and to projects for the rehabilitation of degraded areas and headwaters.
Therefore the project presents the following goals: 1. The conservation of the local biodiversity by means of a responsible business; 2. The promotion of research and the dissemination of knowledge; 3. The improvement of the quality of life for the local population per the creation of a positive relationship between human and environment.
Who is benefited by the initiative? (Please highlight the type and number of beneficiaries, and their role in the tourism value-chain.)
The beneficiary public of the project are the clients of the CJL (until the present moment, CJL have already received 15,000 tourists approximately), the hired collaborators from the local community (95% of the labor force), the local community which is benefited by programs supported by CJL and realized by FEC and partners (Escola da Amazônia program has already achieved 2,000 students).
It is important to emphasize that the CJL clients are from diverse countries, which reduces the operational risk of the business. They present a very attractive demographic profile, due to a higher average age (between 40 and 70 years), an elevated income per person, high level of education and strong awareness of the environmental issues.
How will the project's results assist the region’s tourism sector and micro, small and medium-sized enterprises?
With the full success of the project, the entire region will benefit from the increased income, the conservation of the local biodiversity and from a better qualify of life for communities that surround the PEC. Nevertheless, the project will be able to serve for reference of other initiatives in the Amazon region.
B. MIF Contribution (up to 50% of total budget and US$. 500.000 max)
C. Cash co-financing (at least 25% of total budget)
D. In kind co-financing (at least 25% of total budget)