Problem: What problem is this project trying to address?
Many coastal&riverside comm. have seen tourism as an alternative that enhances their development in a manner consistent w their environment and their traditional lifestyles. This model contrasts w the prevailing trend, associated w global consumption pattern, which tends to exploit the environment&unify lifestyles. However, the inclusion of comm. in this industry, in many cases, is far from positive: both the characteristics of tourism (highly competitive&dominated by large companies, often, operators can build relationships w their suppliers giving them a marginal rate of participation in the value chain), for his inexperience (which means making decisions w little information or poor quality, & no or low association w other enterprises, among others).
On the other hand, economic interests often associated w rivers (hydroelectric, large farms, drinking water reservoirs) &beaches (large resorts) are in many cases a threat to the ecological &social sustainability of the comm. that inhabit these ecosystems. The proper development of these comm., using tourism as a complementary tool, is a suitable alternative to avoid the often irreversible damage caused by these industries.
Solution: What is the proposed solution? Please be specific!
Creation of the first global tour operator specializing in community tourism. Offering diverse programs, which seek to ensure authentic and cultural sustainability, social, economic and environmental development of territories where these are developed.
_ Social enterprise that reinvests all its profits in community development and community tourism.
_ This operator also has a multi-sectoral governance structure unique in the tourism industry (similar to coffee direct), with board members from indigenous associations, rural communities, small support groups, private sector and civil society experts.
_ Creating a virtual global outreach to access information, exchange of experiences, communication and interaction between tourists, communities and other stakeholders. Exchange instances strengthened, and the consolidation of the network and collaborative work.
_ The implementation of this initiative under the logic of "open source". So, if there are other initiatives that copy the innovation in development, especially Travolution.org communities would be doubly benefited. This, given the base model Travolution.org aimed at fostering networking, collaborative-oriented production and marketing of tourism services, and where 100% of the profit is reinvested in communities.
_ Development of an enterprise-wide and global presence from Chile.
_ The practices, processes and products developed by Travolution.org, focusing on productive development, require and promote sustainability (social, cultural, environmental, economic, etc.).